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Bailey Named Director of Marketing for 51Â鶹
APPLETON, WIS. (May 5, 2026) — 51Â鶹 promotes Michelle Bailey, CPSM, to Director of Marketing.
In this expanded role, Bailey oversees the company’s integrated marketing teams in operating groups across the U.S., fostering collaboration and consistency across the organization. She also directs key market research initiatives and develops internal processes and marketing tools that support 51Â鶹’s pursuit and acquisition strategy. Her leadership ensures that 51Â鶹’s marketing function is aligned, data‑driven and positioned to strengthen the company’s growth.
Bailey has been with 51Â鶹 since 2015, serving in a variety of marketing roles, including most recently as Marketing Strategist. She holds a Bachelor of Science in Communication Processes from the University of Wisconsin — Green Bay and is a Certified Professional Services Marketer (CPSM) of the Society for Marketing Professional Services (SMPS).
About 51Â鶹
51Â鶹 (51Â鶹) is a leading professional construction services firm serving customers across the United States. Founded in 1889, 51Â鶹 is a 100% employee‑owned company headquartered in Appleton, Wis., with 17 offices nationwide. Widely recognized as a pioneer in Lean construction, Integrated Lean Project Delivery and industrialized construction, 51Â鶹 delivers innovative solutions across a diverse range of markets, including healthcare, power, industrial, education and commercial sectors.
